Profiles in Partnership | Lesley Werth-Endres

Aspire North REALTORS® places a high value on our members who give back, particularly those who dedicate their time to support our Primary Non-Profit Partner, TART Trails. In that spirit, we're giving a shout-out to Lesley Werth-Endres with Real Estate One - Traverse City - Randolph!

I have been a local Realtor for 20 years.  I also own a mobile bar service called Get Cozy Bars & Bubbles & Brews.  I have lived in the Traverse City area for 30 years and raised both my daughters here.  I just love our community and the uniqueness of our area.  My husband and I live in Williamsburg with our 3 dogs, 3 horses, and 2 cats.

"Lesley Werth-Endres is a mover and shaker in the Acme community - a realtor, small business owner, and Executive Director of the Acme Fall Festival. She connected with TART Trails in the spring of 2021 as we were in the planning stages of launching the public campaign for the Acme Connector. Lesley generously nominated TART Trails to be the nonprofit partner for the 2021 Acme Fall Festival. She has been an enthusiastic voice for non-motorized connections in and around Acme, and beyond!"
-Caitlin Early, TART's Campaign & Development Officer

Aspire North: What are some upcoming TART Trails projects that you’re excited about and why? 
I’m the Executive Director/Festival Manager for Acme Fall Festival.  Acme Festival, Inc. is a non-profit.  We have held our Festival since 2009 with the goal to highlight the businesses and community of the Acme and Williamsburg area.  Every year we select two local non-profits (in addition to a few student clubs and 4H groups) to benefit from a portion of the proceeds raised from the Festival. This year, because of the Acme Connector Trail and supporting the east side trails, we selected TART Trails as the non-profit (and a local 4H group) we would partner with. I think the Acme Connector and future trail system through Elk Rapids is very exciting and long overdue.

Aspire North: What are the goals of the Acme Fall Festival for the community?
Lesley: AFF was originally established by Acme Business Association to highlight our community and show we are more than just an M72/US31 corridor.  We draw from the surrounding areas, including Traverse City, Kingsley, Kalkaska, Elk Rapids, and others.  I think it can honestly be said it is the one festival truly enjoyed by locals!  The festival is entirely put on by volunteers and enjoyed by so many of our friends, family, and neighbors.  We have hosted 5,000-6,000+ attendees annually and I think this year was no exception!  It is a wonderful way to celebrate community.

Aspire North: As a real estate professional, why is TART Trails such an important organization to support?
Lesley: The trail system is a wonderful way to tour our area.  My daughters originally learned to ride their bikes on the TART Trails and we would take many trips to Traverse from the Holiday Hills area.

Michael Kent photo
Michael Kent
Communications & Marketing Director

As the Communications and Marketing Director, I oversee all the messaging and the manner in which it's delivered to our members.  This includes managing our weekly newsletter, social media presence, the members-only Facebook group, and our MLS Talk listserv.  With a background in visual arts, design, photography, and videography, I also help to develop original graphics, advertisements, and photo and video content.  If you're at one of our many events and see someone walking around with a camera, that's me!  As the unofficial tech guru of the office, I also work with staff to research and implement new technology and/or processes to better serve our members and reach them where they live, something that has become more important since the time of COVID.